Communication

Black Lives Matter

Simply put, Black Lives Matter. I don’t think I need to get on a soap box, as my commitment to diversity is known. The Biedermann Group welcomes all people, regardless of race, ethnicity, faith, socio-economic status, age, sexual orientation, and gender identity.  All that is required is respect for one another. I have learned a long time ago from my…

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Nonprofit Strategic Planning- Strategy vs. Tactics

What really makes up a good nonprofit strategic plan?  What is the difference between strategy and tactics?  And WHY does it matter? There seems to be a lot of interest in strategic planning, especially now that the current COVID-19 crisis is forcing everyone to dust off their strategic plan and decide which parts to keep, which parts to change, and…

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I left my cell phone in your car…

How far is too far when it comes to getting donors to open email messages? It’s an age-old dilemma that all nonprofits struggle with: attention-grabbing email subject lines that are also appropriate. How far is too far, and when is it worth toeing the line?  There’s a wealth of information available on the internet, but we at The Biedermann Group…

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