Fundraising

It’s Time to Grow!!!

It’s Time to Grow! After a successful launch of SimplyFundraisingCRM and hearing the awesome feedback of happy and successful customers, it’s time to really ramp up our marketing and sales effort to get the word out!! Small or smart nonprofits can count on SimplyFundraisingCRM to save time, increase communications, and raise more money with their donors. All in a software…

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SimplyFundraisingCRM- Start in 20 Seconds!

It’s been a long 18 months since I was let go from my dream job at DonorPerfect (I started in 1995 and was let go in 2020), and I’ve been really busy!  I surrounded myself with fundraising software experts in the industry, hired the best staff, and launched what I think is the most game changing fundraising technology for nonprofits…

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Scarcity vs. an Abundance Mindset

I’m 49 years old.  Old enough to remember the oil embargo in the 70’s and remember the recession in the early 80’s, but young enough to be inoculated from these troubles by my parents. And I also remember asking for new toys, a new computer, and my parents saying, “No”. Why? Because my parents instilled in me the value that…

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Giving up 7.6% – And None of This is Surprising During a Crisis

Americans are generous, and generosity is fortunately in abundance in America. Let me explain. Giving is a unique American tradition.  From the very beginning of our foundation as a country, Americans have responded to charitable needs and funded philanthropic missions to improve society. And it’s no different today.  As Chair of the Fundraising Effectiveness Project, a program of the Association…

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Forget Donor Retention, DARR to be Different!

For years, nonprofits have been grappling with the concept of donor retention and why it matters.  But in reality, it’s Donor Annual Revenue Retention (DARR) that is the King of KPI’s (Key Performance Indicators) Sad Donor Retention Rates  A friend of mine was not having a good day. “Our donor retention is down again,” she exhaled.  “I don’t see how…

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The Rime of the Ancient Data-Driven Fundraiser

“Data, Data, everywhere, nor any Data to believe…”    – Samuel Taylor Fundraiser** Now that we have plenty of time on our hands, it’s really time to take on the dirty work.  You know what I’m talking about- Database Cleanup.  Like the growth of dust and spider webs in your attic, fundraising databases similarly turn dusty, stale and old over time-…

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Fundraising for a Pandemic

A long term business survival strategy for your nonprofit Survival planning jumps to the forefront of our minds when considering the current pandemic; stockpiling supplies, social distancing, and self quarantining are all quickly becoming the new norm. Typically, nonprofit donations will slow dramatically during an economic crisis, which means now is a great time to think about your nonprofit contingency…

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