Fundraising

Scarcity vs. an Abundance Mindset

I’m 49 years old.  Old enough to remember the oil embargo in the 70’s and remember the recession in the early 80’s, but young enough to be inoculated from these troubles by my parents. And I also remember asking for new toys, a new computer, and my parents saying, “No”. Why? Because my parents instilled in me the value that…

Read more

Giving up 7.6% – And None of This is Surprising During a Crisis

Americans are generous, and generosity is fortunately in abundance in America. Let me explain. Giving is a unique American tradition.  From the very beginning of our foundation as a country, Americans have responded to charitable needs and funded philanthropic missions to improve society. And it’s no different today.  As Chair of the Fundraising Effectiveness Project, a program of the Association…

Read more

Forget Donor Retention, DARR to be Different!

For years, nonprofits have been grappling with the concept of donor retention and why it matters.  But in reality, it’s Donor Annual Revenue Retention (DARR) that is the King of KPI’s (Key Performance Indicators) Sad Donor Retention Rates  A friend of mine was not having a good day. “Our donor retention is down again,” she exhaled.  “I don’t see how…

Read more

The Rime of the Ancient Data-Driven Fundraiser

“Data, Data, everywhere, nor any Data to believe…”    – Samuel Taylor Fundraiser** Now that we have plenty of time on our hands, it’s really time to take on the dirty work.  You know what I’m talking about- Database Cleanup.  Like the growth of dust and spider webs in your attic, fundraising databases similarly turn dusty, stale and old over time-…

Read more

Fundraising for a Pandemic

A long term business survival strategy for your nonprofit Survival planning jumps to the forefront of our minds when considering the current pandemic; stockpiling supplies, social distancing, and self quarantining are all quickly becoming the new norm. Typically, nonprofit donations will slow dramatically during an economic crisis, which means now is a great time to think about your nonprofit contingency…

Read more

Unpacking the Universal Charitable Deduction

Please join the 600 other people who have registered for “Unpacking the Impact of the Universal Charitable Deduction” with fellow panelists Ellen Bristol, & Alex Wilson tomorrow, Friday, April 23rd, at 2pm!! To register for this free webinar, just click here. We’ll be taking a closer look at what charitable tax provisions are in the C.A.R.E.S act for the Universal…

Read more

COVID-19 Resources, Inspiration, & Advice

I’m highlighting some of the expert articles/links regarding COVID-19’s impact on fundraising that I’ve run across and why they are important: Brenda Asare, President & CEO of the Alford Group, a nonprofit consultancy based in Seattle, writes that during these times, it’s simply important to Stay in touch with your donors, Call your top donors and stakeholders, Ask board members…

Read more