Fundraising Databases

The Best Email Ever!

Launching a new company- let alone a comprehensive CRM/database for nonprofits- is hard work. There is so many moving pieces it’s easy to forget why you started the company in the first place. In my case, it was simple. After a 25 year run with DonorPerfect, a new majority owner emerged and made changes. And those changes did not include…

Read more

It’s Time to Grow!!!

It’s Time to Grow! After a successful launch of SimplyFundraisingCRM and hearing the awesome feedback of happy and successful customers, it’s time to really ramp up our marketing and sales effort to get the word out!! Small or smart nonprofits can count on SimplyFundraisingCRM to save time, increase communications, and raise more money with their donors. All in a software…

Read more

SimplyFundraisingCRM- Start in 20 Seconds!

It’s been a long 18 months since I was let go from my dream job at DonorPerfect (I started in 1995 and was let go in 2020), and I’ve been really busy!  I surrounded myself with fundraising software experts in the industry, hired the best staff, and launched what I think is the most game changing fundraising technology for nonprofits…

Read more

Forget Donor Retention, DARR to be Different!

For years, nonprofits have been grappling with the concept of donor retention and why it matters.  But in reality, it’s Donor Annual Revenue Retention (DARR) that is the King of KPI’s (Key Performance Indicators) Sad Donor Retention Rates  A friend of mine was not having a good day. “Our donor retention is down again,” she exhaled.  “I don’t see how…

Read more

The Rime of the Ancient Data-Driven Fundraiser

“Data, Data, everywhere, nor any Data to believe…”    – Samuel Taylor Fundraiser** Now that we have plenty of time on our hands, it’s really time to take on the dirty work.  You know what I’m talking about- Database Cleanup.  Like the growth of dust and spider webs in your attic, fundraising databases similarly turn dusty, stale and old over time-…

Read more